The Strength of Weak Ties in Social Networking: Seek to be Worth Knowing

According to The Pew Research Center, most Americans “networks contain a range of social ties that consist of friends, family, coworkers, and other acquaintances. This includes a handful of very close social ties and a much larger number of weaker ties.” In fact, the average Internet user has 669 social ties. That’s important research for generating word-of-mouth referrals. So how does my personal network operate?…

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